Book Ghost Writing As a Process

It’s an interesting relationship between a book ghost writer and her client, the book author. The client has the original ideas for the work, and the ghost writer is there to bring them to full fruition. In other words, they work on the book together, with the book ghost writer being a professional who does most of the actual writing of the book, while the client only assists with the ideas.Well, not exactly. There’s more to it than that. In fact, the client or original book author is an integral part of the process, and in fact is writing his own book through the book ghost writer. Book ghost writing is a process, which I’m going to try to break down for you my way, fine-tune experienced after over a decade of book ghost writing. It begins with the client, and is finished through the work of the ghost writer.The client starts the process, after contacting and hiring the ghost writer, by signing a book ghost writing contract with the writer outlining everything important, such as the legal rights of both parties, who exactly keeps the copyrights, who gets the credit for the book or shares it, etc. Then the client makes a small deposit, such as $5,000 to start, for keeping the professional writer’s time open to work on the book. This can be a completely non-refundable deposit, or half of it can be refundable under certain circumstances, such as the client cancelling the project or the book ghost writer being unable to begin work on it.Once the project begins, a great first step is for the client to create a book outline and a time line laying out the book’s contents in chronological order. These documents can be sketchy at first, worked on more and filled out later, even being expanded into a table of contents as a further guide for working on the manuscript. Each document only needs to be about one page long. They engrave nothing in concrete, and each can be altered to suit the needs of the overall project.

Next, emails containing attachments in Word or Word Perfect documents, and in my case I prefer to work in Word, are exchanged between the client and the writer. The client starts this by typing out from the beginning of the book until the end, in gradual stages as needed, the book’s contents as envisioned. This can be added to later, and fully edited and rewritten by the ghost writer. Basically, the client at least needs to lay out the ideas of the book as expressed by him, and then flesh them out somewhat for the writer to have material from which to work.The book ghost writer can do light to heavy research and add related new material by using the resources of the Internet and the local library system. The emails and phone calls between both parties assist the professional writer in shaping, creating, editing, rewriting, proofreading and fully completing the book manuscript. Along the way, the client or book author shares ideas, tells the book ghost writer how he wants his manuscript laid out and written, gives the writer details of the book, and supplies more general ideas and guidelines about the book’s materials.It is best if the client sends all of the actual information to be worked on with his ghost writer in several email attachments, rather than sending them over the phone or in the bodies of emails as written copy. Some background materials can be on real paper, but generally ghost writers can’t work from handwritten notes, and while some ghost writers use scanners and can scan in typed documents, it’s easier to already have the documents in electronic format. MS Word is the most common software.Phone calls can be made on a regular basis; you can also arrange Skype conferences and IM or instant message meetings. It’s best for a book ghost writer to always have written records, albeit electronic ones, of everything, so I try to avoid phone calls except for using them for info about the project, not the project itself, or to bring each other up on what’s going on in general. I like to have everything in emails and attachments whenever possible. It’s something solid and reliable in front of me, which I can check on all throughout the project.The client basically lays out the book’s ideas and overall structure, and the ghost writer fleshes everything out and edits it into a professional, readable, polished book, also properly formatting the manuscript and preparing it to be presented to a literary agent and then a commercial, independent, boutique or self-publisher. The book ghost writer may only ghost write the work in progress, and a separate copy editor and even a separate proof reader may be hired to go over the finished manuscript; or the ghost writer may offer included editing and proof reading services. I do this myself when I ghost write, including the price of editing and proofing the manuscript within the overall book ghost writing price. However, if you can afford this, it’s always wise to hire another outside book editor for a second set of eyes.The client may ask questions or raise concerns with the book ghost writer at any time during the book ghost writing project. This should be encouraged by any professional writer in order to facilitate the process of creating a solid, well thought out and well written manuscript that reads smoothly, has few typographical or other errors, has been thoroughly fact checked by both parties, and is otherwise ready to present to an agent and then a publisher. The writer’s job is to help the client, the original book author, to craft a book that reads if needed as though it was written by the author client, or at least one that reads professionally well. The ghost writer may work in either the client’s voice, which should come through in the client’s original writing, or in her own voice if the book author doesn’t mind some added creativity in the process.

Also, credit for the work may be shared, with the book ghost writer’s name being featured on the cover under the famous “As told to… ” method underneath the book author client’s name. Or the ghost writer can be not mentioned, with all credit, royalties and success going to the author client. In either case, the advance payment made to the professional writer is her main resource, as the thrust of writing a book for someone else is to make a living at helping you to produce your book project. The writer deserves the relatively high pay, as the book project often lasts from three to six months or longer, and the client is supposed to receive a well written, beautiful, awesome new book, one which hopefully will sell to its selected markets.At our company, we have many resources at our disposal which involve assisting you in finding an agent and publishing your book, and methods for marketing, promoting and selling your book. We can also guide you to our partners and other networks outside our company which will assist you in arranging book advertising and sales. You may already have business or personal sources you can also use to promote sales.One last thing: remember that you aren’t writing a book only for yourself, or even just your family and friends. You’re creating a wonderful work of art for both its readers and your long-term posterity, so you should aim for capably reaching out to its audience. Keep your readers forever in mind, trying very hard to write more for them than merely for you, your dreams and your book ghost writer.

How Effective Is Weight Loss Surgery?

For severely overweight individuals that have failed to see results from diet and exercise alone, weight-loss surgery has become the safest and most effective means of achieving significant weight loss. In fact, studies have shown that with diet and exercise alone, nearly 95% of obese patients will gain all the lost weight back within 5 years. On the other hand, long-term success rates for weight-loss surgery – including the LAP-BAND procedure – are remarkably high, allowing patients to maintain a loss of between 50-70% of their excess body weight. Though there are many factors that can impact an individual patient’s weight-loss success, weight-loss surgery is simply the most effective long-term weight loss and healthy lifestyle solution for severely obese patients.Studies show that most patients that undergo weight-loss surgery will lose between 50-70% of their excess body weight within the first three years following their procedure. Those that undergo gastric bypass surgery will lose excess body weight more rapidly in the first 12 months than those that choose LAP-BAND surgery. However, gastric bypass patients typically experience a greater number of complications and side effects than LAP-BAND patients, as the LAP-BAND procedure allows for more gradual and natural long-term weight loss.From a clinical perspective, a weight-loss surgery is considered successful when the patient loses at least 50% of their excess body weight and keeps the weight off for at least five years. While important lifestyle changes need to be made to ensure that the weight loss is maintained in the long term, studies have shown that most weight loss surgery patients are able to maintain a 50-60% loss of excess body weight 10 years after the surgical procedure. However, it is important to note that a weight loss of just 10% of total body weight can begin to have positive health effects in resolution of obesity-related condition like asthma, gastric reflux (GERD), and diabetes. As weight-loss surgery is usually performed on patients that are at least 75-100 pounds overweight or have a Body Mass Index (BMI) of at least 35 with a health condition, overall weight loss can range anywhere from 40 pounds to over 100 pounds. But the patient is really the leader behind achieving these results.

While patients will certainly look and feel better after weight-loss surgery, there are also numerous health benefits associated with successful weight loss. In most cases, health conditions that develop as a result of excessive body weight or are worsened by obesity can be improved upon or, in some cases, remedied by weight-loss surgery.But there are other ways to measuring success with weight-loss surgery, like the LAP-BAND System. For instance, many weight loss surgery patients take great pride in being able to perform certain activities that may not have been possible for a number of years, like crossing their legs, bending over to tie a show, walking up stairs without being easily winded or sitting comfortably in an airplane seat.While most patients that undergo weight-loss surgery experience incredibly positive results, there are many factors that can impact the overall success of an individual patient’s procedure and follow-up treatment. Here are some important factors to consider as you try to determine whether weight loss surgery is right for you.Pre-surgery WeightGenerally speaking, the higher a patient’s pre-surgery weight or BMI, the more excess weight the patient can lose after surgery. However, recipients of weight-loss surgery with less excess body weight will eventually come closer to their ideal weight when committed to long-term diet and exercise. Also, resolution or improvement in obesity-related diseases can occur with even moderate amounts of weight. Often many diseases can become closer to cured than improved with earlier intervention at a lower weight.Overall HealthWhile pre-existing health conditions can impact the overall success of weight-loss surgery (for instance, patients with type 2 Diabetes typically lose less excess body weight after surgery), studies have shown that many ailments linked to obesity are either improved upon or fall into remission after a successful procedure. For instance, a 2000 study performed on 500 weight loss surgery patients showed that nearly 96% of health conditions associated with obesity – such as high blood pressure, depression, sleep apnea, back pain and diabetes – improved greatly following loss of excess weight and long-term commitment to diet and exercise.Surgical ProcedureAs there are potential risks and complications associated with any surgical procedure, potential patients should always seek to have their weight-loss surgery performed by a trusted medical staff. Prospective patients should inquire about their surgeon’s success rates with weight-loss surgery and listen to the experiences of former patients. Additionally, a patient’s weight-loss success may also be impacted by the quality of post-surgery care and counseling provided by their bariatric outpatient facility.Diet and ExerciseAs diet and exercise are two of the most important factors in any weight loss plan, patients with the physical ability to exercise after weight-loss surgery have increased chances of meeting their goals. To maintain the weight loss achieved by surgery, both exercise and healthy eating habits must become integral parts of a patient’s lifestyle.

CommitmentThe ability to remain committed to suggested dietary guidelines, exercise regimens and any follow-up care recommended by the bariatric outpatient facility is important for both short-term weight loss and long-term weight management.MotivationPatients that are motivated to lose weight and willing to follow through with diet and exercise prior to receiving weight loss surgery may experience greater levels of success immediately following the procedure and in the long term. Most people did not find themselves severely obese overnight. It took years to reach that weight and therefore patients should be patient with the weight-loss process, which will also not occur overnight. Successful patients find small victories along the way to celebrate and stay motivated.SupportAs weight-loss surgery will require some time away from everyday activities, it is important to have the support of family, friends and coworkers before undergoing any surgical procedure. Furthermore, as the ongoing weight-loss process following bariatric surgery may require a certain level of emotional support, prospective patients may want to establish a support network – including friends and family members that can join in on exercise and healthy eating.Considering that significant weight loss can not only remedy many health concerns, but also improve an individual’s quality of life, the potential benefits of weight-loss surgery are plentiful. For severely overweight individuals that are unable to lose weight via diet and exercise alone, weight-loss surgery is the most effective method of losing weight – and keeping the weight off.

The Difference Between SEO and SEM

SEO is an acronym for Search Engine Optimization. This is how a website purposefully designs it content, including their titles, content and meta tags, for the sole purpose of getting the attention of search engines like Google, Yahoo and the lesser known Bing. What SEO wants to achieve is an organic or natural flow of traffic to their websites that is not bought or paid for like we do when we pay for advertising. A search engine result is free.SEM is an acronym for Search Engine Marketing. It is a concept often associated with SEO, sometimes even confused with SEO. They have some goals in purpose but are very different in technique. SEM has come about because large search engine websites like Google have offered fees to show case ads on the top of their page listing. These are pay per click or PPC ad campaigns. SEM is closer to traditional advertising in that you pay for the direct exposure you are receiving. SEM has made it possible to be a website with high visitor content just because they pay more to be advertised and promoted by Google. Both SEM and SEO are sets of strategies to bring in visitors. Except you pay up front for SEM, it is a direct advertising strategy. While with SEO, you look for indirect ways to get noticed.Optimizing a website for search engines, will mean evaluating particular keywords and keyword phrases the internet users may type into search engines to look for service and products that an ecommerce based business may offer. The grit of SEO is editing website content with keywords. Including keywords and keyword phrases in tags and meta tags. Even links and HTML is edited to suit SEO. HTML and links are worked out in a way to get the website user to move a certain way within your website. Ideally, the website visitor is presented with links around the website, going from page to page to read information they are interested in. This design makes it so the website user does not leave the website immediately.

SEO works best when the SEO professional does not try to find underhanded ways to cheat the search engine system. Such tricks will get a website flagged by the search engines, since they use practices that are discouraged. Even if the website does rise to prominence for a moment on the Google rankings, reading content over peppered with keywords will get the website pulled down even faster. SEO tricks like link farming, keyword abuse and page cloaking get picked up by the search engine algorithms and they push the website to the top of search results. You can trick the machine. But after people start reading your content, it becomes apparent that the website is a fraud.The best way to climb to the top is by following ethical SEO guidelines. Write good content with proper technical guidelines. You can learn to do this yourself. You can also hire a writing service who will do this for your. But if you want to really get out there the fast way, consider SEM. A Pay Per Click ad campaign means that you only get charged for clicks on the link to your website. You know exactly what you are getting for your money.Search Engine Marketing is guaranteed promotion for any business. Pay per click is one for few guaranteed strategies for success in attract the coveted targeted consumer. But you can and you should use both SEO and SEM at the same time. Both are invaluable resources. Here is a list of benefits that will be available to your website with the help of SEM:1. When somebody types in a query into a search engine, the search engine will present them only ads and banners in the same industry or interest of the query.
2. Pay Per Click is great for corporate awareness, aside from online sales. It increases the value of the brand name.
3. Pay per clicks and sponsored links are transparent. You know what your money is paying for, as presented by the numbers.
4. Keeping well written and informative landing pages will lead readers to explore your website and see what else is available.
5. You only pay for the traffic volume that the pay per click ad has brought in. And this traffic is select, meaning they have interest in your service or product.

In a way SEO and SEM are the same concepts wrapped in different presentations. SEO will last longer because it is content based. You do not pay for it every time it shows up in search engine results. If the competition is low, your website will be highly ranked for a very long time. SEM operates with the same traffic volume objective buy in a different way using paid Ads, banners, sponsors and Pay per click services. It brings in traffic too over a shorter period of time, unless you can keep payments indefinite. But the websites that gain the most use both SEO and SEM aggressively.1. They get more traffic that increases exponentially if they keep up content.
2. They keep up with rankings over a long period of time.
3. They keep it innovative and fresh, so loyal visitors have something new to see and come back to visit again.
4. Content keeps up with relevance to search engine guidelines.
5. They cultivate repeat visitors who also become repeat customers.Being SEO ready means your website is easy to access, user friendly, and easy to navigate for the average user. There are gimmicks, games, polls, promos to entertain the internet user and keep them coming back. This attracts visitors and other websites to link to your own website.